This section provides some more information for those who want to understand a bit more about Travel Plans.
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Travel Planning can be represented by the Travel Plan pyramid. The foundation is the location of the site or development and the spatial relationship to sustainable transport services; urban centres are usually best. The design of the site can unlock the barriers to sustainable travel. The Travel Plan Coordinator is key to making it happen and need time and resource to undertake the necessary activities. The measures or services of the Travel Plan are important to achieve success. Communication and promotion is at the top to get people engaged in the process.
'The Travel Plan Pyramid'
Research has identified the eight keys to achieving a successful Travel Plan. It is important to consider each of these in moving forward with the initiative.
01
Building partnerships with the local authority and public transport operators;
02
Identifying site opportunities and barriers;
03
Encouraging progressive change;
04
Gaining ownership of the plan;
05
Raising the profile of travel initiatives;
06
Reaching key groups;
07
Influencing the travel culture; and
08
A focus on results.
Research has demonstrated that Travel Plans work. We understand most about Workplace and School Travel Plans and Personal Travel Planning.
Initiative
Workplace Travel Plans
Area Wide Travel Plans
School Travel Plans
Personal Travel Planning (PTP)
Residential Travel Plans
Leisure/Visitor Travel Plan
Typical/Average Modal Shift
18% reduction in car driver trips
10-20% reduction
8-15% reduction in car driver trips
10% reduction in car driver trips
Not published
Not published
Comments
Range from 10% to over 30%
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High performing schools can be over 20 %
Range from 7 to 15%
10-15% reduction should be deliverable
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Modal shift away from single occupancy car travel is the key result we are seeking with Travel Plans. We do know that it can vary hugely possibly reflecting how well they are delivered. TRICS have also examined this matter.
TRICS research indicates that to achieve a modal shift of greater than 8% requires one or more of the following:
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Significant financial incentives
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Significant bus service improvements
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Parking restrictions
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Financial disincentives for parking
The key Travel Plan reports are The Travel Plan Resource Pack, Making Travel Plans Work, Making Residential Travel Plans Work, Making Personal Travel Planning Work, The Essential Guide to Travel Planning
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Professor Marcus Enoch from Loughborough University has written a book entitled Sustainable Transport, Mobility Management and Travel Plans published by Ashgate.